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A New Era for Business Proposals?
The necessity of a proposal is simple enough: to pitch ideas, goals, and schedules to potential clients that make your company vital to their needs. Business proposals include various pages like an executive summary, milestones and payments, invoice, and more. All of these pages evolve around specific elements that must be included in the document. You should provide solutions for the work to be completed and explain the benefits that will result from your partnership. Including samples of past performances will guarantee your credibility and display your work skills. And, you will bundle all of these aspects in a clear package targeted directly to the audience at hand.
Now, imagine transforming all of this in a way more suitable for our digital era. I recently read an article about a couple of businesswomen that have this idea on the forefront of their new venture. They are having their clients throw out old proposal templates and transform their written word into videos that entrepreneurs and small businesses alike can use when seeking new business or investment opportunities. These videos can merge all of the elements of a normal proposal into a visual and oral format for viewers.
This idea has been developed as a way to slide businesses into the formats that potential clients use as far as digital media. Video isn’t only a way to reach businesses easily on electronic devices, it can also be used in online platforms like YouTube, Facebook, Vimeo, etc. As we are becoming more adept to using social media and multimedia, it is important that business models and presentations change accordingly. But, it is essential that we are able to communicate to company’s of any technical competency or online presence.
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